A simple & easy to use Hotel Booking Engine to get direct bookings
Onsello provides an extremely simple, attractive & easy to use booking engine for hotels along with one click website to get direct bookings thereby reducing OTA commissions and increasing profits.
What makes Onsello Booking engine the best in the industry?
Onsello provides the best hotel booking engine because:
- Extremely simple & easy user interface to book
- Multiple rate plans, amenities easily visible
- Integrated with Google Free Links & Google Hotel Ads
- Integrated with multiple payment gateways
- Connected with Onsello Channel Manager & Revenue Management System
- Provides flexibility regarding coupons, discounts & offers
- Low & affordable pricing with both fixed & variable options
- Ability to combine with groups / chain hotels
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What are the features in Onsello Booking Engine & Website?
Onsello provides the following features in the hotel booking engine that makes it extremely useful for hotels:
Simple User Interface:
The best part of Onsello booking engine is the simple clutter-free user interface, which can help a guest complete a booking within a few seconds of coming to the site.
Retargeting (Google Tag Manager, Facebook Pixel ID):
Onsello booking engine can be easily used for retargeting / remarketing activities, by providing the Google Tag Manager ID or Facebook Pixel IDs, so that every browse can be recorded for performance marketing.
Flexible Rates:
Since Onsello booking engine can be easily used along with the channel manager and revenue management system, the rates on the booking engine can be adjusted with respect to OTA rates by keeping them slightly higher or lower, depending on business strategy and rate parity guidelines.
Website Integration:
Onsello booking engine can be easily integrated with a built-in one-click website, or can be integrated with other hotel websites in an easy and usable manner to provide independent hotels a ready-to-use website immediately.
Flexible Coupons:
The Onsello booking engine allows users to set up various booking engine coupons (discounts) that can be applicable for the following uses:
- Applicable only for minimum or maximum length of stay
- Applicable for minimum advance purchase case only
- Can be blocked for black-out dates
- Advance payment can be made mandatory for use of certain coupons
- Can be applicable to certain rate plans only
- Can be created for the entire group / chain hotels
- Can apply automatically on checkout as default applicability
- Can automatically reduce the displayed price
Whitelabel Link:
Onsello booking engine can be easily whitelabeled to show the hotel / group URL link rather than the Onsello booking link to give a uniform and consistent user experience to the booker.
Upload Photos / Rateplans / Amenities / Policies:
Onsello provides an easy user interface that allows hotel owners to upload their own room photos, along with room / rate plan amenities and any number of policies that are displayed easily on the booking engine.
What is a hotel Booking Engine?
A hotel booking engine is a consumer facing direct booking channel through which a hotel can get direct bookings from the hotel website and save OTA commissions.
A hotel booking engine is typically integrated with hotel channel manager and revenue management system to ensure there is real-time flow of rates, inventory and bookings between the 2 systems.
How can channel manager work with booking engine?
Hotel channel manager should be connected to booking engine used in the hotel keeping the following points in mind:
- Rates, inventory, and reservations should be integrated with booking engine in same manner as other OTAs.
- There should be ability to provide special discounts, promotions, coupons on the booking engine to incentivize guest to book directly with hotel.
- Integration of payment gateway so payment details can be sent to channel manager and to the property management system.
Hotels can either use 3rd party systems to manage their accounting requirements, or use in-house integrated accounting module to cater to the above needs.
How should a hotel use booking engine to drive more direct business?
The hotel booking engine is the most important channel to drive direct business to hotel through online channels. The following strategies are most relevant when using a booking engine to get direct bookings:
- Ensure the booking engine is connected to hotel website
- Ensure that booking engine has a simple user interface, easy to follow and book
- Ensure that the rates on booking engine are attractive and not higher than those available on the OTAs.
- Ensure that booking engine is connected to a payment gateway to get prepaid payments and get payments early.
- Ensure booking engine has ability to collect credit card information, in that hotel has ability to charge credit cards before arrival.
- Ensure the booking engine has ability to create coupons for special off-seasons / low demand period to boost business.
